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To be a family. (To treat each other with respect, concern, support and care. The company's most important assets are its people, who are bound together by common goals and dreams.)
To enhance the performance by being proactive, having self-control, awareness, and independence. (The company grows with individuals who have the spirit of self-learning, challenge, self-growth, and being responsible.)
To achieve better work results with superior abilities of communication, cooperation and harmony among personnel, and efficient knowledge transfer. (To maximize the group power by supporting and supplementing each other.)
To aim co-existence and co-prosperity with the policy of "Customer First". (To gain customers' trust by exceeding expectations.)
To enforce a merit system and result-oriented policy throughout work. (Successful accomplishment of roles, being responsible, having a challenging spirit, without being afraid of failure.)
Quality over quantity. (To clarify the purpose, plan, and problem at all times. To clarify and review the investment effects.)
To aim for quick solutions and innovations by sharing information. (To carry out prior, interim, and post reporting.)
Effective expense use. (To plan well and to avoid waste by considering company money as your own money.)